OpenAI’s Sora Video Creator Lands Free on Bing Mobile
Big news for AI video enthusiasts! OpenAI’s much-hyped Sora video generator is now free to use with Microsoft’s Bing Video generator on the Bing mobile app. Microsoft discreetly launched this, making AI-generated video snippets more accessible to common users without the requirement for a costly ChatGPT Plus or Pro subscriptions.
Key Features of the Sora Video Creator via Bing
Here’s what you can expect from the Sora video creator on Bing:
- Free access via the Bing mobile app for iOS and Android.
- Turns text prompts into 5-second AI-generated videos.
- Easy prompt-based interface — type “Create a video of…” and watch it work.
- Vertical video format (9:16), perfect for TikTok and YouTube Shorts.
- Landscape format (16:9) support coming soon.
- 10 free “Fast” generations and unlimited slower ones.
- Moderation tools and Responsible AI safety features built-in.
- Earn Microsoft Rewards points for extra fast generations.
It’s an excellent chance to play around with the Sora video creator without paying a cent.
Why This Matters for Users & the AI World?
The launch of the Sora video creator on Bing is a significant push to mainstream AI creativity tools. Until recently, creating AI videos required signing up for special services or subscriptions. However, with this move, Microsoft and OpenAI provide sophisticated generative video to anyone with a smartphone.
For casual makers, this means that you can now bring unique ideas to life in seconds, such as an otter preparing pizza or an astronaut exploring mushroom planets. For AI enthusiasts and experts, it demonstrates how quickly generative video technology is advancing and becoming a part of daily digital interactions.
And let’s not forget — this also sets the stage for future enterprise uses, like auto-generating marketing clips or quick data visualizations. The Sora video creator might be a playful tool today, but its potential runs deep.
Our Thoughts!
We enjoy seeing tools like the Sora video creator go into the hands of average people. Other AI video systems, such as Runway, Luma, and Kling, have advanced in certain ways, but making Sora available through Bing is a wise step by Microsoft and OpenAI.
We tested it, and while the 5-second video limit is a touch tight, it works well for short-form material and social media posts. Plus, the ease of typing a text prompt and having it transform into video magic still feels futuristic, even if the novelty has worn off since Sora’s first preview.
We’re curious to see how quickly Microsoft adds landscape video support and whether longer or more customizable clips will follow. The Sora video creator being free on Bing makes AI-generated video far more democratic — and that’s a win for creativity, accessibility, and AI enthusiasts everywhere.
Source: VentureBeat
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