Google Imagen 4 Ups Its AI Image Game
Google has just released its latest AI picture generator, Imagen 4, which promises improved text rendering and more accurate image production. Along with it, there is a paid edition called Imagen 4 Ultra for individuals that require even more flexibility over their image prompts.
Both versions are currently accessible in a paid preview through the Gemini API and for restricted free testing within Google AI Studio. With Imagen 4 priced at $0.04 per image and the Ultra version at $0.06, Google is clearly seeking to compete with well-known competitors such as DALL-E 3 and Midjourney 7.
Key Features of Google Imagen 4
- Improved text rendering over Imagen 3
- Two versions available: Imagen 4 (standard) and Imagen 4 Ultra (premium)
- Imagen 4 Ultra designed for precise prompt-following
- Available via Gemini API and Google AI Studio
- Pricing: $0.04 per image for Imagen 4, $0.06 for Imagen 4 Ultra
- Showcases like three-panel comics, travel postcards, and AI-generated fashion shoots
What This Means for AI Creators and Users ?
For those dealing with AI-generated images, Google Imagen 4 is another solid option in the growing field of text-to-image tools. While it promises clearer, more prompt-accurate photos, initial impressions indicate that the photographs, while clean and clear, still have the typical “AI-generated” look.
Imagen 4 may not yet wow the creative crowd as much as DALL-E 3 and Midjourney 7, but its tight integration into Google’s Gemini AI ecosystem and low per-image pricing could make it a go-to tool for businesses, marketers, and casual creators looking for quick, reliable visuals.
Our Thoughts !
We’re always curious to see how the AI image space evolves, and Google Imagen 4 feels like a solid, if not groundbreaking, step forward. The Ultra version’s promise of following detailed prompts is valuable, especially for those in advertising, education, or social media content creation.
However, we’d love to see more personality in the images — right now, even with improved precision, they can feel a bit generic. Still, with Google Imagen 4 now part of the Gemini API, it’s a smart move for developers and businesses already using Google’s AI tools.
It’s another sign of how AI art generation is maturing, and while the novelty may be wearing off for some, these tools will likely settle into practical, everyday creative workflows. We’ll be keeping a close eye on how Google Imagen 4 stacks up as updates roll out.